Dear Friends of FloJak:

I wanted you to know that beginning January 28, 2013 FloJak will be decreasing pump prices across the board for the first time ever. Our strategy is always to provide the most reliable, most affordable product available …and that has never changed. We had a price increase in December and have since negotiated better costs with a number of commodities including stainless steel so we are DROPPING prices. Our margins will be much thinner with this price decrease…but my leadership team and I think it is the right thing to do!

When we don’t have to pass a portion of those costs along…we don’t. FloJak has resisted the need to reflect our higher raw material costs for a long time, hoping for some relief in the commodities resin and petroleum markets. If only we saw light at the end of the tunnel.

We attribute the rise in costs to counter-productive government policy on businesses large and small, and undue federal regulation. Quantitative Easing (a fancy way of saying that the Fed is essentially printing money) is inflating prices everywhere (including the grocery store)…Obama’s war on  domestic oil production is inflating petroleum based resin prices…and the high regulatory taxes on fuel is driving freight costs through the roof!

FloJak purchases literally miles of custom extruded PVC, and the pricing is higher with almost every shipment.

We aren’t alone, but not every company is responding the same way. Many consumer products companies are limiting price increases by compromising the quality of their products. Question-How many chips were in your last bag of Doritos? The bag still looks the same on the outside though doesn’t it?

Well…we refuse to cut the quality and reliability of our product. In fact, we are making it better all the time. And with this round of price decreases, we provide even MORE bang for your buck! And we still make every FloJak right here in the good old US of A.

We are aware that our customers spend a lot of money preparing for “come-what-may” and we would like to think that we lessen your financial burden by having a product that costs half (or less) the price of the nearest alternative. And, if resin and transportation prices were to drop, so would our cost to you. I just can’t foresee that happening again in the near future, and for that, I am truly sorry.

The good news is…if you are here reading this, then you are trying to make water provisions for your family. That is a very wise thing to do. You won’t find a more affordable and reliable solution than FloJak.

If we can serve you in any way…please don’t hesitate to call or write.

May God Bless you and your family! May God Bless the United States of America!

Corky Baker

President, CEO

FloJak.com

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Mr. President:

The dreadful massacre at Sandy Hook has resulted in much posturing and debate about the gun rights afforded to every citizen, as so clearly articulated in the 2nd Amendment to our Constitution. Mr. President, I urge you to be very careful as you decide what measures you and your administration will take in response to this awful crime. Do not use this situation to awaken the sleeping giant. Even your friend Bill Clinton would caution you to just back away.

While a direct attack on guns will surely score political points for you in some circles…it does little to address the root cause. Guns are not the villain Mr. President. The villain…is the villain. The guns he used was simply the weapon of convenience. Would the lack of an available firearm have caused the monster to abandon his evil motive? If only things were so simple!

We don’t have a gun problem. We do have a cultural problem. One spawned by an ideology held dear by most of your friends and mentors. What, pray tell, are you doing to mitigate that?

The ever darkening shadow of evil in our culture that fosters the existence of such men was virtually unknown 200 years ago. Our current state would be a great disappointment to our forefathers who fought for and penned the Constitution and it’s amendments.

What unfolds before us now, in not-so-slow motion, as we all watch with horror, is the intended result of a great ideological shift…a growing departure from the hopefulness and goodness that founded and powered our great country. The wholesome vision of our forefathers is being ravaged by evil itself. Godless activists who flitter around like puppets on string, willingly swapping hard work, honor, personal restraint, character and human dignity, for the worst that mankind can conjure. All the while wishing their liberal theology not just for themselves, but choosing to thrust it toward the rest of us too.

I fear that if those of us who understand, do not stand at this late hour, we shall all surely fall.

Every gun owner I know is on high alert…antenna up, and acutely aware of the media and rhetorical effort to paint the 2nd amendment as simply a hunter’s right, which is easily fulfilled with a single-shot squirrel gun, and a well-taxed, twenty-dollar bullet.

Mr. President, gun ownership is a right, provided to me and my fellow citizens, to supplement any action we must take to protect ourselves, dutifully, against squirrels of every kind, or a tyrannical government that has been somehow deluded into thinking that they are in charge, and We The People are merely citizen-subjects who must pick up the tab. Mr. President, we are not your subjects! You sir, are not our king.

As a Christian, veteran, business owner, taxpayer, citizen, father, grandfather, neighbor and patriot, I must insist that no “Executive Order” be issued by your administration, which seeks to use slight-of-hand, or political trickery to circumvent or redefine my right to keep and bear arms as I so choose. My firearm may be concealed, but my commitment to protect my family, myself, my rights, my constitution and my property, will NOT be hidden, nor will it be surrendered willingly.

If you wish to change the law, put it to the people openly. If your question is honest, you will find that the majority is not with you, sir. If I am wrong, so be it. We have slipped further and deeper than I imagined.

Nonetheless, as a veteran I pledged my life to defend, protect and uphold the Constitution.

Nothing for me…Mr. President, has changed.

Respectfully,

Ronald “Corky” Baker

CEO, FloJak.com

Posted in 2nd amendment, Be Prepared, Gun rights, Uncategorized | Leave a comment

OK so I botched a perfectly good quote to make a capitalistic point! On to another one. Didn’t someone really smart say that “necessity is the mother of invention?” I find that to be so true…even (or perhaps especially) in business. I have been an entrepreneur since long before the term was “house-hold.” I cut my business teeth on a couple of start-up ventures where I had the great privilege of being mentored by a few true consumer product innovators.

FloJak in a 1000 Foot Well

As a young man I was challenged to pay close attention to life’s inconveniences. They are friends to the innovator…sometimes telling us that there is a solution which might just be a future product, given the right market conditions.

For me the development of FloJak was just such a situation. I personally needed to find an affordable, reliable way to get water from my well when electricity disappears. Two years ago we had an enormous winter ice storm. The worst I have ever seen. The destruction was horrendous. My wife and three of my six children were trapped on the farm with no electricity or well water for 14 days. I was 4 hours away and couldn’t get to them. The roads were closed.

Did they survive? You bet! In fact they had a great time. We were prepared for the most part.

What we didn’t have, however, was access to well water. We had a well, but no way to reach the water. I knew then that we needed a hand well pump. Research led me to several disappointing options. Hand pumps were either poorly constructed, wouldn’t go deep enough, or were astronomically expensive. So, I gathered my partners and we decided to develop FloJak. We had the manufacturing capability…and the engineering knowhow…and the financial resources…

There was definately a need. I knew that, with the righ product and the right marketing, we could become “Americas Hand Well Pump.” Why not, right?

This is how American ingenuity works. Take a risk…Aim high…work through adversity.

After all…Where there is a well, there is a way!

Corky Baker
Vice President, Business Development
FloJak International

Posted in Be Prepared, Flojak Blog Content | 1 Comment

Other than air, water is both the most essential and most abundant element on earth. However, it isn’t always the most available. Three days without it and your body begins to slowly shut down. An early symptom of dehydration is the inability to sweat which means your body can no longer regulate its own temperature properly. In warmer temperatures without AC, you can easily begin to overheat, which carries its own set of issues. In a couple of days you will likely experience extreme nausea, dizziness and disorientation resulting from the imbalance of fluids and electrolytes in your nervous system. And, since your blood is about 83% water, it begins to thicken, which places a tremendous amount of stress on the heart. Finally the kidneys and other vital organs begin to fail because of inadequate fluids and diminished blood supply. Not a very nice way to go for sure.

I find that most people put a high priority on food as they prepare. Water usually places a distant second…until reality happens. My objective is to help you think through your emergency water plan. There are low cost options that will give you peace of mind, and provide a real plan that you will be thankful for when you need it. When disaster strikes, water always vanishes from store shelves almost instantly, so you will need a ready supply at home…but how much? You could make it for a short time on survival rations…about a gallon per day per person. At that rate, a two-week survival-ration for a family of five is 70 gallons…or fourteen 5-gallon containers. That assumes moderate temperatures because your body will need double that amount in peak summer heat or if you are working hard. One gallon means no bathing, no watering the garden or animals, and no cleaning anything, including you! That’s just water to drink and to rehydrate dry food. But what happens if you lose water for a month…or a year? Homeland Security is engaged in known threats to both the U.S. electric grid and the water supply. In many areas, when the grid goes, so goes the ability to deliver municipal water to your home. Have you read about the recent threat of solar flares?

If you are prepared, life can be marginally tolerable if you have access to at least 10 gallons per person…50 gallons per day for a family of five. Of course that’s much less than the average indoor consumption rate in America of 80-100 gallons per day per person, but it is tolerable in the midst of a loss of power and water…for any number of reasons.

The best solution is to consider water storage more of a short-term transition until you have a better source for the volume of water you need to function as close to normally as possible (which is important!)…and to help others who might not have planned as well as you. As I mention at the outset, water is the most abundant element on earth…if you can get it. And the best place to get it is from the ground. Cool, clear water…about 55° year-round, filtered naturally by the rocks, sediments and capillaries in the earth just the way God intended. Doesn’t get any better than that!

Did you know that one fifth of the earth’s freshwater (including immense amounts of permanent ice), is flowing through vast aquifers…in some places just a few feet below the surface?

• There are 15 million wells in the United States and growing at the rate of 2,000 new wells per day.

• That equates to an average of 4.2 wells per square mile.

If you don’t have a well, you are close to someone who does. All you need is access to a well, and a way to pump it out. That’s easy! I have yet to meet someone with a well who hasn’t wondered how to retrieve water from it if things get tough. When they learn that I have a way to pump water…without removing the existing electric pump the answer is always yes!

So, how should you plan?

Store a little—Pump a lot!

Spend $349 on a hand well pump for your well, or a neighbors well nearby. Store your pump in the garage or put it in the well now (remembering that FloJak takes less than an hour to assemble and install). Keep enough water stored to last your family a few days. A FloJak hand well pump will easily deliver the needs of a family of five with 7-8 minutes of daily pumping. Cool water pumped into a container or directly into your household plumbing through the outdoor faucet. FloJak is Americas only reliable, affordable, easy to install, system…delivered to your doorstep in a complete kit.

Americas Hand Well Pump. Many call it FloJak.

I call it—“Peace of Mind in a Box”

Corky Baker
Vice President, Business Development
FloJak International

Posted in Be Prepared, Terror Attack on Water Supply | Leave a comment

As I think about my own motive for preparation, I’m always mindful of what can feel like tension between the need to get ready, and the sovereign provision of God.

There are examples in the bible where God supplied supernaturally. Consider the manna that was provided daily to the children of Israel as they roamed the desert. Then there was the example of Joseph…a great leader in the land. He was the chief planner and architect of food storage that saved many in times of great need.

So the question becomes…Is it not still Gods provision either way? It seems to me that what God wants most is my trust. Could I be tempted to trust Him less when my storehouse is brimming over with food and water? Yes. With proper acknowledgement to God as the provider…even of stores…could learn to trust Him then too? Yes.

There are times when we have the foresight and means to plan. There are times when we have nothing. God, however, always has everything, and He is generous.

David said it best. “I once was young, and now I am old, and I have never seen the righteous forsaken, or their children begging bread.”

Corky Baker
Vice President, Business Development
FloJak International

Posted in Be Prepared | 1 Comment

I don’t know who he is. And I don’t know anything about him, other than what I have observed. Every day for the past several weeks, as I drive to and from work, I watch the progress of this mysterious painter of fences. Inch by laborious inch, he paints the rails and posts of an endless pipe fence…first with a layer of primer, and then with a black topcoat. 

 

There are many faster ways to paint a fence. They are most commonly painted by spraying. It’s fast and easy. Some folks use a painters mitt. It’s a furry glove that wipes paint on the pipe with a single swipe. Either of these methods have to be a dozen times faster than the brush he has chosen to use. Painting that long fence with a brush is kinda like paddling upstream with a flyswatter.

I don’t know how long the fence is, but I suppose there are miles of pipe. I imagine him trying to check his progress from time to time, squinting through the sweat in his eyes, along the endless line of unfinished fence that disappears in the distance. Even so, he paints, stroke after stroke, dipping his brush in primer, then in black paint, bucket after bucket after bucket.

To me, his diligence is admirable, especially when contrasted against the backdrop of a society that struggles to stay with anything for very long…jobs, marriages, homes, or even TV channels. It’s called diligence, perseverance, stick-toitiveness. Those rare character traits are even more uncommon when the way becomes hard, or the task is tedious. Not so with the painter of fences. I’ve driven past when the scorching sun was burning a hole in his back as he bent toward his work. Last week I pointed the painter out to a young visitor to our fair town, explaining how he has stayed with his painting for weeks on end. The response? “I wonder what his home life is like?” My friend was suggesting that the painter is probably too involved with his task. I had to gently disagree.

You see, I imagine that the rest of his life is probably good. When I see someone who exerts the will to stay with it, even when the path is hard, I have to believe that he works through other challenges and issues at home too.

The same is true with us, in both our personal and public lives. This country would have been lost many years ago were it not for the fortitude and commitment of others who fought before us. Let us not lay down. For the sake of our children and grandchildren still to come. Endure, persevere, push on…  

I don’t know who this man is, but I admire him nonetheless. And if I found myself adrift in the middle of a vast ocean, with only one friend, and a flyswatter for a paddle…I would want that friend to be the painter of fences…or some like him!

Corky Baker
Vice President, Business Development
FloJak International

 
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In the last week the news was ominous. Homeland Security revealed that there are specific terror threats to both the US electric grid and drinking water systems. That knowledge isn’t necessarily new, but when Homeland Security drops the information, one has to wonder if the threat is more serious than a general understanding that terrorists would like to poison your sippy-cup.

If either of these ambitions became a reality, the punishment inflicted would be devastating. Large power delivery systems are fewer in number than the many stand-alone water systems and they serve a larger slice of the population. However, they tend to be more closely monitored and therefore better protected. However the loss of a regional part of the power grid would soon impact the ability to pump water through the network of pipes into households. The huge pumps that charge city, municipal or rural water systems are electric. Some systems have backup generators and can continue to deliver water even when the power is out…for a while anyway. Eventually, loss of power means that the infrastructure will begin to breakdown, which will ultimately interrupt the fuel supply that back-up generators rely on.  It’s only a matter of time.

Far more serious than loss of pumping power,  is the threat of contamination to the water supply. There are several reasons:

  • When it is discovered, it will be too late for some
  • There is little security for medium and smaller systems
  • Chemical or Bio-contamination is not a short term problem
  • Most people (or municipalities) can’t check the supply

You shouldn’t assume that any water system is safe because of its size. No public system that serves any number of people is really safe. Terror strategy is hard to predict:

  • They could target large water systems for maximum kill
  • They might target small systems to inflict fear and uncertainty everywhere

The safest water can be reached through a 6 inch hole in your back yard. While a chemical or bio-attack could eventually seep into the ground water supply, as soon as it is discovered, all municipal water movement stops, thereby minimizing the spread. The water in most of the 15 million wells in the US will be untouched. There are too many for terrorists to target. It wouldn’t make sense.

Then there is the dilution factor. Did you realize that there is more water underground than on top? Underground there are vast rivers and millions of capillaries filtering the water through sand just the way God intended. The sheer volume of water in the earth is a natural deterrent.

The best response to news of contamination in the municipality is to pump fresh water from your well into every available container. Use the water you already had stored first, the fresh water from your well second, and additional water from your well last…until you can gage the seriousness of the situation.

Corky Baker
Vice President, Business Development
FloJak International

Posted in Be Prepared, Terror Attack on Water Supply | Leave a comment

There are many theories about 9-11. Who attacked us? Why did they attack?

No matter what you believe, there is one irrefutable truth. This great nation was attacked hard on September the 11th, 2001…and many innocent people died. And…we were not prepared for that disaster.

When Katrina hit, lives were lost and it was clear that people were not prepared. Joplin was smack in the middle of a terrible tornado. Food and water disappeared in an instant. So did the local hospital!

The fact that water, food, and batteries literally fly off the shelves when storm clouds threaten to deliver harsh weather, is solid proof that we are still not fully prepared as a nation. Last minute preparation is a very bad idea.

Over the last several years, literally billions (with a “B”) of dollars have been spent by private citizens, in an effort to be personally prepared for anything that might come. The preparation industry sprang out of nowhere and is experiencing unprecedented growth. And even so, there are so many people that are oblivious the possibility of interruption to water, food and medical supplies. A very small percentage of the country is prepared for even short term disaster.

Since 2004 the country has recognized September as national preparedness month. The theme for 2011 is the “Ready” campaign. National Preparedness Month has 10,000 coalition members who are responsible for bringing preparedness education and awareness to communities. Nothing though, is as powerful and effective as the influence of someone like “you” when speaking to friends and family about the need to be prepared. With the people you know, you have far more credibility than any agency, or coalition member. Sometimes it is a risk to say “Hey, you need to be prepared to take care of your family” when the unwanted or unexpected circumstances show up unannounced at your doorstep. There are those who will think you are nuts. Be encouraged. Wisdom is often mistaken for lunacy my friend. Just ask Noah.

Corky Baker
Vice President, Business Development
FloJak International

Posted in Be Prepared | Leave a comment

Can you believe it? There are fifteen million wells in the United States. On average, thats over four wells per square mile. Somewhere between 20 and 50 feet below the surface (in most cases) there is an abundance of cool, clear water, filtered naturally by the earth itself. Our objective at FloJak is to provide our customers and their families with an easy, affordable, quick and reliable way to access lots of water. If you have a well, then your are set. If you don’t, then you can easily find one. Look around. Its a part of being prepared. A neighbor, a family member or a friend will be thrilled to know that you have a solution for getting precious water when the need arises. Water is abundant…if you can get it!

Corky Baker
Vice President, Business Development
FloJak International

Posted in Flojak Blog Content | 2 Comments

Water is essential for life. Are you prepared? Three days without water and humans begin to suffer tremendously. While water is the most abundant resource on earth, it isn’t always the most available. An interruption in the supply of potable water can come without warning from loss of pumping power at your well, or within the water system that supplies city or rural water to your family. A power failure could be the result of grid problems, a terror attack, contamination, floods, storms, or fuel interruptions.

Other possibilities include broken water mains, draught pump failure, not paying your bills (sorry, just kidding). There are ongoing terror threats to water and food supplies and many other very real possibilities. And at the risk of sounding like a sales pitch, it is important that you be prepared. The cost of FloJak is too low to simply hope for the best.

Some interruptions are short term. Two or three days. It isn’t too difficult to store enough water to get by for short periods. In extreme emergencies, one gallon per person, per day is adequate to survive. Other interruptions could last much longer. But even a few hours of water loss will empty the store shelves of bottled water. People who live in more urban areas of the country are unable to rely on a backup system, unless they have transportation to one of the millions of active and inactive wells that dot the countryside. But without a way to reach the clean water below, filtered naturally by the earth itself, a cool drink may as well be a 1,000 miles away.

Corky Baker
Vice President, Business Development
FloJak International

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